West Valley Cities Get Colorful for Good Causes


This October, you might notice a bit more color while walking through the streets of Phoenix or Glendale. Both cities are decorating in pink and purple colors to commemorate good causes.

Downtown Phoenix is turning purple to bring awareness to Domestic Violence Month. City landmarks and buildings like Tovrea Castle, Phoenix City Hall and Phoenix Convention Center will be lit up purple for the month of October. Additionally, a section of First Street will be painted purple, while garbage trucks and fleet vehicles will be outfitted with posters and magnets displaying information about domestic violence. A “purple flash mob” was filmed in Phoenix Cityscape and Phoenix City officials have filmed PSAs about the importance of detection and prevention of Domestic Violence.

The City of Phoenix is committed to becoming a national leader in preventing and responding to domestic violence. It is one of the most widespread and dangerous health and safety challenges facing our community today.

“I hope this display of purple during October serves as a reminder that stopping domestic violence is a priority for our community,” said Mayor Greg Stanton.  “We must be vigilant about maintaining the effort year-round by continuing to invest real resources to fight domestic violence, including better training for police officers allowing them to detect signs of abuse when responding to calls.”

DSC02405Meanwhile, in downtown Glendale, merchants are painting the city pink to show support for National Breast Cancer Awareness Month. Downtown Glendale businesses are decorating storefronts in the signature pink breast cancer color. In addition, select businesses will be offering special discounts, merchandise and menu items to benefit Susan G. Komen Central and Northern Arizona (Komen CAN AZ) and other local breast cancer programs.

Glendale residents and visitors will have the chance to participate in the showing of support by voting for their favorite pink business. Community members are asked to vote for their favorite shop by leaving a dollar donation collection jars that benefit Komen CAN AZ.

Downtown Glendale merchants will also show their support for the 21st Annual Susan G. Komen Phoenix Race for the Cure®, taking place in Phoenix on Sunday, Oct. 13, by displaying event posters and brochures and by joining the Glendale Goes Pink team.